I skip over most ads. All of us do. But stories are different.
This one pulled me in from second one.
Instead of just saying, “Access to the Internet can change a person’s life,” Google shows us. Zack’s story makes you imagine life without the Internet. Life without instant access. No easy way to get answers, right away. No connectedness to others working through similar problems. The story makes you feel it, not reason through it.
This is real. A real man who is working hard to make life better for those around him. And you can even talk to him.
We need more stories, not more facts.